Proofreading

Make sure your writing is error-free (aka “Avoid the cringing and ‘Geez! Didn’t anyone catch that?’ reaction”). How many times have you visited a website or picked up a brochure and noticed misspelled or misused words, grammatical mistakes or poor punctuation? How did that make you feel about the business or person it represented?

Often, marketing materials are your only chance to score a good impression with a potential customer. When these materials contain proofreading errors, it suggests sloppiness and a lack of professionalism—a perception that can carry over to your product or service.

Don’t let typos throw your brand’s credibility into question.  Hire me to banish “surface errors” before you post or print.

• AP style
• Chicago style
• Your style!